Measuring Product Market Fit

Measuring Product Market Fit

How to Measure PMF

Measuring Product Market Fit can be challenging, but there are several key metrics to consider:

  • Net Promoter Score (NPS): A high NPS indicates that customers are likely to recommend your product.
  • Retention Rate: A high retention rate suggests that users find value in your product.
  • Customer Acquisition Cost (CAC): A low CAC in relation to customer lifetime value (CLV) indicates a strong PMF.

By tracking these metrics, you can assess your PMF and make informed decisions.

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